Tag: Facebook


1- Good Content No one wants to read boring posts ! Find a way to compel your audience interesting excerpts or funny commentary make article links more engaging. Tip : Before you post anything, ask yourself if it is something that would interest you.  2- Quality visuals Visuals are processed 60,000X faster than text Images on social media get more engagement than links and text Tip : Pair an awesome picture with your text posts and links to encourage engagement 3- Positivity Positive content gets more likes and shares on Facebook than negative......

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Coke’s One Line Business Strategy… Coke call this their NOW/NEXT/NEW strategy; 70% of time focused on urgent NOW tasks; immediate planning for current live projects 20% goes into NEXT; things that are likely to land over the next 18-24 months 10% is for blue sky thinking and planning for big NEW ideas or projects in the future; stuff that would be really cool but may or may not come off. Execs at Coke keep this 70:20:10 front of mind whenever they are working on new projects or undertaking any planning work. I......

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