
Social media has played a major role in changing the buying funnel into a platform your customers use to search out products and services. Instagram is among the fastest-growing social platforms. It has one billion monthly active users and 500 million daily users. That means plenty of potential customers!...
Continue Reading
Continue Reading

Social media is a powerful tool that can be used for the marketing, customer engagement and PR of your business. Here are some tips to help you develop a social media strategy that delivers results....
Continue Reading
Continue Reading

Pricing your products or services may sound intuitive and simple at first glance, but in reality, can be quite complex and tricky. ...
Continue Reading
Continue Reading

Explore the essence of organizational transformation and understand its pivotal role in maintaining business relevance....
Continue Reading
Continue Reading

Is your business including these 10 types of digital marketing channels? Read this article to discover the best marketing tips and practices. ...
Continue Reading
Continue Reading

Content optimization is without a doubt an essential digital marketing technique. Use these 7 content optimization tactics to avoid common SEO mistakes....
Continue Reading
Continue Reading

Digital Marketing is becoming a transformative tool in media, technology-driven business, and celebrity endorsements. With numerous advantages such as greater access to a large target audience, ease of maintenance, and low cost, there’s no wonder why people are adopting this channel as a necessary medium for marketing activities. One of the most significant platforms for digital marketing, as we know, is Social Media. Due to its massive global penetration, most brands choose to extend their business through Social Media platforms, and among them are the commonly used Facebook, Instagram, Twitter, LinkedIn, YouTube, and Pinterest. Yet, one of the most significant hitches is the inability to manage these platforms consistently. When using them for personal use, the......
Continue Reading
Continue Reading

Sales funnel is a tool used to track where leads and customers are in their purchasing journey. Here are 5 stages on how to use them to generate revenue. ...
Continue Reading
Continue Reading

Digital marketing is an excellent career to pursue & grow. If you are not aware of the steps or way to make a good career in digital marketing, then follow the steps listed below to ensure success....
Continue Reading
Continue Reading

Here we’re taking a look at some of the leading ways brands are advertising on mobile apps and how they’re doing it. ...
Continue Reading
Continue Reading