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Discover why Meta and top brands like Ridge Wallet are ditching last-click for incrementality, the new gold standard for proving marketing's true impact. Read more.
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The battle for attention has left the living room. Explore how top marketers are using data, AI, and creator partnerships to dominate CTV on every single screen.
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Amid signal loss and fragmentation, multichannel isn't enough. Discover how omnichannel orchestration, powered by real-world data, drives performance and purpose.
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Discover why brands like Cava & Zola are ditching traditional ads to co-produce hit series with creators, reshaping marketing with a focus on ROI and authenticity.
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AI is changing SEO, but its core flaws create huge gaps for B2B SaaS marketers. Discover the 3 key limitations and the strategies to exploit them for growth.
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OpenAI's Sora promises a new era of video, but it brings huge legal, ethical, and advertising challenges. Discover the key questions marketers are asking.
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Adidas extends its marketing deal with the NBA, WNBA, and G League, pivoting to a digital-first strategy focused on storytelling and rising young stars. Learn why.
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A new survey reveals why university brands fail to excite. Discover the internal politics, risk-aversion, and legacy issues holding higher education marketing back.
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Shopify reveals the essential marketing newsletters for staying ahead. Discover the top 6 reads on growth, copywriting, and consumer psychology. Read more to join them.
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The beauty giant is seeking a partner to unify creator data, payments, and sales. Learn how this move could redefine influencer marketing ROI for the industry.
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DHS Sec. Kristi Noem is the face of a $200M ad campaign thanking Trump. Explore the controversial tactics, no-bid contracts, and digital targeting strategy. Is it a PSA?
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WPP and Google forge a five-year, $400M AI partnership to redefine marketing. Discover how this alliance will deliver hyper-personalization and new growth for brands.
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Viral marketing is no longer a game of chance. Discover the strategic framework to engineer shareable content by leveraging data, audience insight, and iteration.
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With 92% of marketers now using AI in creator content, the game has changed. Discover how AI enhances personalization, efficiency, and why human authenticity wins.
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TikTok is reshaping the ad world, forcing agencies to adapt. Discover its advertising strategy, partnership models, and the key challenges versus opportunities.
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Ad Context Protocol (AdCP) promises to end opaque ad buying with AI agents and true direct deals. Learn how this open standard could reshape digital advertising.
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After a long hiatus, the Victoria's Secret Fashion Show is back with a new focus on inclusivity, commerce, and culture. Discover the strategy behind the reboot.
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Forrester predicts a seismic shift by 2026. AI, creators, and consolidation will force agencies to redefine their value or face extinction. Read more now.
Discover why Meta and top brands like Ridge Wallet are ditching last-click for incrementality, the new gold standard for proving marketing's true impact. Read more.
The battle for attention has left the living room. Explore how top marketers are using data, AI, and creator partnerships to dominate CTV on every single screen.
Amid signal loss and fragmentation, multichannel isn't enough. Discover how omnichannel orchestration, powered by real-world data, drives performance and purpose.
Discover why brands like Cava & Zola are ditching traditional ads to co-produce hit series with creators, reshaping marketing with a focus on ROI and authenticity.
AI is changing SEO, but its core flaws create huge gaps for B2B SaaS marketers. Discover the 3 key limitations and the strategies to exploit them for growth.
OpenAI's Sora promises a new era of video, but it brings huge legal, ethical, and advertising challenges. Discover the key questions marketers are asking.
Adidas extends its marketing deal with the NBA, WNBA, and G League, pivoting to a digital-first strategy focused on storytelling and rising young stars. Learn why.
A new survey reveals why university brands fail to excite. Discover the internal politics, risk-aversion, and legacy issues holding higher education marketing back.
Shopify reveals the essential marketing newsletters for staying ahead. Discover the top 6 reads on growth, copywriting, and consumer psychology. Read more to join them.
WPP and Google forge a five-year, $400M AI partnership to redefine marketing. Discover how this alliance will deliver hyper-personalization and new growth for brands.
Viral marketing is no longer a game of chance. Discover the strategic framework to engineer shareable content by leveraging data, audience insight, and iteration.
With 92% of marketers now using AI in creator content, the game has changed. Discover how AI enhances personalization, efficiency, and why human authenticity wins.
TikTok is reshaping the ad world, forcing agencies to adapt. Discover its advertising strategy, partnership models, and the key challenges versus opportunities.
After a long hiatus, the Victoria's Secret Fashion Show is back with a new focus on inclusivity, commerce, and culture. Discover the strategy behind the reboot.
Forrester predicts a seismic shift by 2026. AI, creators, and consolidation will force agencies to redefine their value or face extinction. Read more now.
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Colgate-Palmolive's Hello brand reveals how AI isn't replacing marketers, but acting as a powerful amplifier for creativity and strategy. Discover how they do it.
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Impossible Foods' CEO reveals a critical marketing error: alienating meat-eaters with 'woke' messaging. Discover why sales are down and how they plan to pivot.
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Rory Sutherland warns that our favorite marketing tools can be dangerous. Discover the hidden risks of over-reliance on data and how to avoid the martech trap.
Discover why Meta and top brands like Ridge Wallet are ditching last-click for incrementality, the new gold standard for proving marketing's true impact. Read more.
The battle for attention has left the living room. Explore how top marketers are using data, AI, and creator partnerships to dominate CTV on every single screen.
Discover why brands like Cava & Zola are ditching traditional ads to co-produce hit series with creators, reshaping marketing with a focus on ROI and authenticity.
DHS Sec. Kristi Noem is the face of a $200M ad campaign thanking Trump. Explore the controversial tactics, no-bid contracts, and digital targeting strategy. Is it a PSA?
WPP and Google forge a five-year, $400M AI partnership to redefine marketing. Discover how this alliance will deliver hyper-personalization and new growth for brands.
TikTok is reshaping the ad world, forcing agencies to adapt. Discover its advertising strategy, partnership models, and the key challenges versus opportunities.
Ad Context Protocol (AdCP) promises to end opaque ad buying with AI agents and true direct deals. Learn how this open standard could reshape digital advertising.
After a long hiatus, the Victoria's Secret Fashion Show is back with a new focus on inclusivity, commerce, and culture. Discover the strategy behind the reboot.
Forrester predicts a seismic shift by 2026. AI, creators, and consolidation will force agencies to redefine their value or face extinction. Read more now.
Rory Sutherland warns that our favorite marketing tools can be dangerous. Discover the hidden risks of over-reliance on data and how to avoid the martech trap.
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Discover how TV advertising is evolving into a cultural canvas driven by creativity, technology, and audience engagement. Read more for insights on the future of media.
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Discover how Target’s Woolrich collaboration uses authentic social-first storytelling and influencer-led content to reshape retail marketing. Read more for insights.
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Perplexity pauses new advertiser onboarding to reassess its AI search ad strategy, aiming for sustainable growth and better user experience. Read more inside.
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Discover how Meta’s AI-powered advertising is transforming marketing—driving automation, creative innovation, and global reach. Read more to explore the future of advertising.
Discover how Virgin Active’s new billboard campaign challenges toxic fitness culture with empowering, minimalist ads focused on mental health and real progress. Read more.
Discover how Back Market’s bold iPhone ads are redefining refurbished tech marketing with creative storytelling and stunning visual execution. Read more now.
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Discover how Google’s new global "Sponsored" ad label streamlines paid search results and transforms transparency for users, marketers, and advertisers worldwide.
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Google now integrates Search and Shopping ads into AI Overviews and AI Mode, revolutionizing digital advertising. Read more to discover industry impact and best practices.
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Discover why advertisers insist on proof of incremental sales in commerce media. Learn how transparency and measurement are reshaping industry trust. Read more.
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OpenAI’s multimillion-dollar ChatGPT ad campaign aims to make AI mainstream—but data shows it’s missing the emotional mark. Explore why the polished spots fail to connect, what research reveals about their impact, and the lessons tech brands can learn from this ambitious yet flawed push.
OpenAI's Sora promises a new era of video, but it brings huge legal, ethical, and advertising challenges. Discover the key questions marketers are asking.
Learn how to create effective Facebook ads for allergy doctors and Google ads for allergy clinics. Our expert guide covers PPC strategies, seasonal campaigns, and compliance for healthcare advertising in 2025.
Discover how to build a high-converting website for your allergy clinic. Learn the essential features, SEO strategies, and patient-friendly content that turns visitors into patients.
Discover effective allergy clinic marketing strategies to attract more patients. Learn how digital marketing, referrals, telemedicine, and reputation management can grow your practice in 2025.
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Discover how an architecture marketing agency can boost your firm’s brand awareness, attract high-value clients, and drive business growth through tailored marketing strategies.
Uncover six Figma Tips, shared by Designer Advocate Ana Boyer. These tips are not just guidelines; they are the secret ingredients to elevate your prototyping craft to a level of artistry.
Stuck in a marketing creativity rut? Discover ten invaluable sources curated by expert marketer Chantelle Marcelle to spark inspiration for your next standout campaign.
Social media has played a major role in changing the buying funnel into a platform your customers use to search out products and services. Instagram is among the fastest-growing social platforms. It has one billion monthly active users and 500 million daily users. That means plenty of potential customers!
Social media is a powerful tool that can be used for the marketing, customer engagement and PR of your business. Here are some tips to help you develop a social media strategy that delivers results.
If you’re smart, Creative, funny and talented, then Aragil Online Marketing is your place to be! We are looking for an experienced graphic designer, with an eye for modern design, to join our dynamic, fast-paced team.
Discover the benefits of hiring a digital marketing agency for your small business or startup. Learn how a professional agency can help you achieve your marketing goals and stay ahead of the competition.
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